Lend a pop of color to your daily life with the Ise Tenugui, a type of textile with a characteristically smooth texture. Woven from 100% cotton, cut by hand and expertly dyed, tenugui feature colorful patterns that call to mind traditional and contemporary Japanese prints. This style features playfully designed flora rendered as textured silhouettes on a bright background.

Learn how to use tenugui towels to wrap bottles, lunches, and much more in the .

Please note: Tenugui are purposefully designed without hems, which means that some initial fraying is normal. Do not pull loose threads; instead, trim them with scissors. The frayed edge will develop a natural fringe over time.

About SOU•SOU
Use of the Japanese phrase sou sou - meaning "yes, yes" - offers more than an affirmative response; it's a way to validate another person and establish a sense of community. The SOU•SOU textile collection created by celebrated designer Karsuji Wakisaka aims to do much the same by offering colorful designs that bring us together. Drawing on the landscape around Kyoto and the mod styles of the 1960s, Wakisaka seeks to revitalize age-old Japanese styles by combining traditional shapes with contemporary patterns.

Materials: Cotton
Dimensions: Width: 14" Length: 35"
Care: Edges are left seamless for absorbency and quick drying. To discourage fraying, trim loose threads with a pair of scissors and throw in the washing machine. The fabric will naturally tighten after repeated usage.
Kyoto, Japan